As the influence of blockchain technology grows more and more magazines are embracing the digital trend.
Beckett steps up to the plate
Beckett Grading Services – famous for their sports collectible cards and magazines – announced on Tuesday that it would soon allow collectors to maintain their memorabilia’s certificates of authenticity on blockchain. The statement was made by their media arm, Beckett Media Group which at present has 18 magazines within its publishing portfolio including the noteworthy Beckett Baseball and Beckett Basketball.
Beyond Protocol prepares to reinvent Beckett
Partnering with Beckett in the initiative is a Blockchain startup, Beyond Protocol. “Beckett is an industry leader in sports and is sitting on one of the most valuable vaults of intellectual property in publishing,” Beyond Protocol CEO Jonathan Manzi told The Wrap in an interview. “Their entrance into blockchain is significant.” Acording to Beyond Protocol clients will now be able to upload their certificates digitally to blockchain. They can then be sent and verified by other third-party companies. Beyond protocol clearly have their sights set on merging sports, media and technology, promoting a service that is “probabilistically impossible to hack,” according to their website.
Incidentally it was only a few weeks ago that, Tampa Bay Buccaneer, Rob Gronkowski showcased Beyond Protocol’s capacity by using it to send his bio-metric data to DoorDash. As a result, Beyond Protocol could then track his data during a training session. This information was then used to determine his exact nutritional needs and subsequently to place an order with the delivery company.
A Growing Trend
Just as recently as August we saw Kobe Bryant non-fungible tokens (NFTs) released on Kobe Bryant Day in honor of the late NBA superstar. The rare photos offered an intimate glimpse into the life of Bryant at a time when fans worldwide were remembering him. Prior to that Time and Vogue made similar moves. In April Vogue Singapore announced that its September issue would contain a QR code which in turn would give access to a downloadable (NFT) containing a digital-only cover. One month later, Time released three of its iconic magazine covers digitally on blockchain.